Our team completes detailed press releases that are not a news article. Our aim is to use language to capture the interest of readers while reporting an organization's efforts to carry out their mission, speak to stakeholders and attract potential clients.
With clear and consistent messaging, organizations can further their reach and highlight the ways in which they serve their community. We also communicate with outside print and
digital media outlets in an effort to expand coverage.
Each press release is paired with professional photography. All digital assets are property of the client, and can be used at their discretion for outreach opportunities.
Photos are edited,
managed and organized, and uploaded to a Dropbox account by our team.
Access is easy. All events are labeled with a date and details of the event. Building a database of high-quality photography is a great way to catalog the growth of an organization and tell a visual story of accomplishments.
UPR offers graphic design services for our client's visual needs. This includes creating eye-catching materials for announcements, events, fundraisers and organization assets.
By using brand identification, we work to ensure all stakeholders recognize an organization's purpose.
All assets are uploaded to a Dropbox account managed by our team, and can be accessed via a provided link. All graphic projects are also property of the client and can be used for future outreach efforts.
On-location video production is offered to clients who wish to create a more engaging presence on social media. All videos are professionally shot and edited by our team, and clients will have final cut approval before the video is rendered for use.
UPR can also assist by writing scripts for language used in the video production. A team member will accompany the videographer(s) to assist with production needs.
All audio/video projects are organized in a Dropbox account managed by our team.
UPR is available 24 hours a day, seven days a week for crisis management services.
We work with an organization's leadership to craft clear and consistent messaging when dealing with unforeseen circumstances. It is important during these times to communicate with the public and stakeholders effectively and in a timely manner.
We are equipped to handle all requests and release the information on social media outlets, to internal staff and to all requested news publications.
U Public Relations manages the following social media accounts: Facebook, Twitter, Instagram.
This service includes a comprehensive monthly report detailing
analytics and community engagement numbers.
Social media management, for us, is not just posting and sharing information.
UPR Social Media Management is monitoring social media pages, reporting of key community response, developing an approved response, and follow-up with those stakeholders who wish to engage with the organization.